Founders waste an exorbitant amount of money on ad creative. You hire an agency, pay a $5,000 retainer, wait two weeks, and receive a handful of generic graphics that may or may not convert.
In performance marketing, velocity and testing matter more than pixel-perfection. You need 50 variations of an ad, not 5.
Using Midjourney v6 and Claude 3.5 Sonnet, you can compress a two-week agency workflow into 7 minutes. Here is the exact stack.
#Step 1: The Angle Generator (Claude 3.5 Sonnet)
Never start with the image. Start with the psychology.
Open Claude and feed it your product’s landing page URL (or copy-paste the text) along with this prompt:
"Act as an elite direct-response copywriter. My product is [X]. Analyze my landing page and give me 5 distinct psychological 'hooks' to use in Facebook Ads (e.g., Fear of Missing Out, Time Savings, Status, Data-Backed Authority, Contrarian Take). For each hook, write a 2-sentence ad caption and suggest a visual concept for the image."
Claude will output 5 distinct marketing angles. Pick the top 3.
#Step 2: The Visual Generator (Midjourney v6)
Midjourney v6 handles text and photorealism beautifully. The secret is to stop using vague prompts like "A cool futuristic laptop."
Use the visual concepts Claude gave you, and structure your Midjourney prompts like a professional photographer:
Formula:
[Subject], [Action/Context], [Lighting], [Camera/Style], --ar 4:5 --v 6.0
Example Prompt:
A stressed founder staring at a glowing laptop screen at 2 AM, empty coffee cups on the desk, dramatic cinematic lighting, shot on 35mm lens, high contrast, muted colors --ar 4:5 --v 6.0
Generate 4 variations. Pick the best one.
#Step 3: The Text Overlay Engine (Figma + AI)
Midjourney can generate text, but it’s hard to edit later. For high-converting ads, you need large, legible text overlays.
Drop your Midjourney image into Figma. Use a bold, highly readable font (like Inter or Space Grotesk). Add the headline Claude generated in Step 1.
Pro-Tip: Use a plugin like 'Magician' or Figma's native AI to automatically generate variations of the text placement to see what looks best.
#Step 4: The Testing Matrix
You now have 3 psychological angles and 3 images.
Load them into Meta or LinkedIn Ads as a Dynamic Creative campaign. Let the algorithm test every combination of image, headline, and body copy against your target audience.
When you find the winner, you haven't just found a good ad; you've found the exact psychological hook your market responds to. And it cost you $0 in agency fees and 7 minutes of your time.