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Software as a Service (SaaS)

A software delivery model where applications are hosted in the cloud and accessed via subscription, rather than installed locally.

SaaS dominates B2B software because it aligns vendor and customer incentives: the vendor must continually deliver value to retain the subscription. Key SaaS metrics are ARR, NRR, CAC, LTV, and churn. AI is disrupting traditional SaaS economics — AI agents can now complete workflows that previously required SaaS tools, and some SaaS businesses are evolving into AI service providers that sell outcomes rather than software access.

Deep Dive: Software as a Service (SaaS)

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